A great way to build awareness & garner sales is to partner with a non-competitive organization, who shares the same target market. Offer to send an email message to each other's list.
Another way is in store promotion. An example is a joint promotion for my client Red Mango Yogurt with the Miami Seaquarium. The program allows them to promote each other at their locations. Gaining thousands of additional exposures and building awareness and sales!
When you bring your admission receipt from the Seaquarium to Red Mango you receive a FREE Yogurt! This is a win/win for both sides!
Integrating the brand equity, distribution, & trade relations of another synergistic brand stretches your promotional dollars & generates more bang for your buck.
Contact us today and let us promote your business/organization/cause!
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Author: Scott Shabot
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